Cookie policy
1. Introduction
The Drinkaware Trust (“Drinkaware”, “we, “our”) uses cookies on its website and on its app. This Cookies Notice explains more about cookies and why we use them. It also explains how you can control and opt out of receiving them.
This policy should be read together with our Privacy Notice which sets out how and why we collect, store, use and share personal information generally, as well as your rights in relation to your personal information and details of how to contact us and supervisory authorities if you have a complaint.
We update this Cookies Notice from time to time in response to changes in applicable laws and regulations, changes to our processing practices and to products and services we offer. When changes are made, we will update the last updated date of this notice. Please review this Cookies Notice periodically to check for updates.
2. About Cookies
A cookie is a small text file which may be downloaded to your device when you visit our website and when you use our app. We use cookies to allow our website and our app to function correctly, remember your preferences and to track visitors to our website.
The cookies we use on our website fall into the following categories:
Statistics or Analytics Cookies
We use cookies to collect information about the use of our website by visitors such as the pages they visit most often, how they arrived at our website and associated information. These do not collect any directly identifiable personal information about visitors. We use these cookies to learn more about how our website is used to identify problems and areas for improvement.
Functionality Cookies
Functionality cookies remember the choices you make when you visit our website. This includes, for example, your consent to the use of cookies on our website.
Marketing or Targeting Cookies
These are cookies placed by third parties on our website which record your visit to our website, the pages you have visited and the links you have followed. They use this information for advertising purposes.
Learn More About Cookies
For further information on our use of cookies, including a detailed list of your information which we and others may collect through cookies, please see details in the table below.
For further information on cookies generally, including how to control and manage them, please visit www.aboutcookies.org or www.allaboutcookies.org.
3. Cookies used by Drinkaware
The cookies we use on our website and their purposes are as set out in the following table:
| Cookie Category | Vendor Name | Cookie ID / Name | Domain | Duration | Description |
| Marketing | Adobe | Adobe Experience Cloud | www.drinkaware.co.uk | Adobe generally retains the data within the Adobe Experience Cloud services for a maximum of 37 months from the time it was collected. | This is a collection of integrated online marketing and web analytics products. |
| Functional | Amazon | Amazon Web Services | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a cloud computing service. |
| Necessary | Azure | TiPMix | app-da-prod.azurewebsites.net | session | The TiPMix cookie is set by Azure to determine which web server the users must be directed to. |
| Necessary | Azure | x-ms-routing-name | app-da-prod.azurewebsites.net | session | Azure sets this cookie for routing production traffic by specifying the production slot. |
| Necessary | Cloudflare | __cf_bm | .r1-t.trackedlink.net | 1 hour | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. |
| Functional | Datawrapper GmbH | DataWrapper | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This service provides charts and maps for readers. |
| Analytics | DotDigital | dmSessionID | .resources.drinkaware.co.uk | 20 minutes | DotDigital sets this cookie to evaluate, track and monitor the effectiveness of email marketing efforts. |
| Uncategorised | DotDigital | recordID | .resources.drinkaware.co.uk | 1 year | This cookie is set by the provider DotMailer, an Email marketing platform. This cookie is used for tracking the users to the website from the emails sent via DotMailer. |
| Necessary | Drinkaware | Drinkaware Media | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | The location where media assets for the website are stored. |
| Functional | Drinkaware | API | api.drinkaware.co.uk | Data is anonymous and stored indefinitely | This is where any data from tools (e.g. Drinking Check or UCC) is stored. |
| Functional | Drinkaware | Chatbot | Cdn.botframework.com; directline.botframework.com; drinkawarechatbot.blob.core.windows.net | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is the chat bot service managing communication and conversation sessions with the service. |
| Functional | DrinkChat | DrinkChat | drinkaware.serco.com | Data is anonymised and stores indefinitely | This is used for our Drinkchat tool. |
| Marketing | Facebook Social Plugins | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a social plug-in from Facebook, which allows the user to connect their website with the social network Facebook. | |
| Functional | Fonticons. Inc. | FontAwesome | resources.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a font and icon toolkit service. |
| Necessary | Google Fonts | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a collection of fonts for commercial and personal use. | |
| Necessary | Gstatic | www.drinkaware.co.uk | Requests for CSS assets are cached for 1 day, font files are cached for one year. Some information retained until removed by the user, some expires after a specific period of time, some is retained until the user's Google Account is deleted. | This is a domain used by Google to off-load static content to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user. | |
| Analytics | Google AJAX | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a stable, reliable, high-speed, globally available content delivery network (“CDN”) for the most popular, open-source JavaScript libraries | |
| Marketing | Google Ads | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. Log data is anonymized after 9 months and cookie information is anonymized after 18 months. | This is an advertising service. This service can be used to show personalised or non-personalised advertisement to users. | |
| Analytics | Google Cloud Console | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a suite of cloud computing services offered by Google that include data storage and data analytics. | |
| Functional | Google Pay | resources.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a mobile payment service developed by Google which can be used on our shop | |
| Functional | Google Storage API | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | The Storage Access API allows specific unpartitioned cookie and storage access to be provided with minimal burden to the end user, while still preventing generic unpartitioned cookie and storage access as is often used for user tracking. | |
| Analytics | Google syndication | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a domain owned by Google that is used for storing and loading ad content and other resources relating to ads for Google AdSense and DoubleClick from the Google CDN. | |
| Functional | Google Tag Manager | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a tag management system. Via Google Tag Manager, tags can be integrated centrally via a user interface. Tags are small sections of code that can track activities. Script codes of other tools are integrated via the Google Tag Manager. The Tag Manager allows to control when a particular tag is triggered. | |
| Functional | Google Translate | www.drinkaware.co.uk | Maximum age of cookie storage: 2 years | This is a translation service. | |
| Marketing | DoubleClick Ad | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is an advertising service. With this service it is possible to provide relevant ads to users and get campaign reports. | |
| Analytics | _ga_* | .drinkaware.co.uk | 1 year 1 month 4 days | Google Analytics sets this cookie to store and count page views. | |
| Analytics | _ga | .drinkaware.co.uk | 1 year 1 month 4 days | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. | |
| Functional | Infogram | Infogram | TBC | This is a data visualization tool, used on the Drinkaware site. | |
| Functional | Prospect One | JSDeliver | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a CDN for open-source projects. | |
| Functional | li_gc | .linkedin.com | 6 months | Linkedin set this cookie for storing visitor's consent regarding using cookies for non-essential purposes. | |
| Functional | lidc | .linkedin.com | 1 day | LinkedIn sets the lidc cookie to facilitate data center selection. | |
| Marketing | bcookie | .linkedin.com | 1 year | LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser IDs. | |
| Necessary | Microsoft | .AspNetCore.Antiforgery.* | www.drinkaware.co.uk | session | This cookie is set by Microsoft AspNet for the purpose of Anti-forgery protection. |
| Necessary | Monotype | Fonts.com | www.drinkaware.co.uk | The collected User data will be stored for up to 30 days from the date of collection. | This is a web font service |
| Functional | Paypal | Paypal | resources.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a payment service. |
| Functional | Prospect One | JSDelivr | www.drinkaware.co.uk | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a CDN for open-source projects. |
| Functional | Recaptcha | 6 months | This provides spam protection. | ||
| Functional | Sealapps | This powers the subscription app we use on the shop for the logo licences | |||
| Necessary | Shopify | Shopify fonts | resources.drinkaware.co.uk | 2 years | Cookie for storing fonts in the browser |
| Necessary | Shopify | keep_alive | resources.drinkaware.co.uk | 1 hour | The keep_alive cookie is used to maintain a user's session active on a website, preventing automatic logout during periods of inactivity. |
| Necessary | Shopify | secure_customer_sig | resources.drinkaware.co.uk | 1 year | Shopify sets this cookie to be used in connection with customer login. |
| Necessary | Shopify | localization | resources.drinkaware.co.uk | 1 year | The localization cookie stores user preferences for language and region to provide a personalized browsing experience. |
| Necessary | Shopify | cart_currency | resources.drinkaware.co.uk | 14 days | Shopify sets this cookie to remember the user’s country of origin and populate the correct transaction currency. |
| Necessary | Shopify | _tracking_consent | .drinkaware.co.uk | 1 year | Shopify sets this cookie to store a user's preferences if a merchant has set up privacy rules in the visitor's region. |
| Necessary | Shopify | shopify_pay_redirect | resources.drinkaware.co.uk | 1 hour | Shopify sets this cookie to enable secure online payment and checkout. |
| Necessary | Shopify | _pay_session | shop.app | session | Shopify sets this cookie to enable secure checkout and payment function on the website. |
| Necessary | Shopify | cart | resources.drinkaware.co.uk | 1 month 1 hour | Shopify sets this cookie to provide a connection with the shopping cart. |
| Necessary | Shopify | cart_ts | resources.drinkaware.co.uk | 1 month 1 hour | Shopify sets this cookie which is used in connection with checkout. |
| Analytics | Shopify | _shopify_y | .drinkaware.co.uk | 1 year | This cookie is associated with Shopify's analytics suite. |
| Analytics | Shopify | _shopify_s | .drinkaware.co.uk | 1 hour | This cookie is associated with Shopify's analytics suite. |
| Analytics | Shopify | _orig_referrer | .drinkaware.co.uk | 14 days | Shopify sets this cookie to be used in connection with shopping cart. |
| Analytics | Shopify | _landing_page | .drinkaware.co.uk | 14 days | Shopify installs this cookie to track landing pages. |
| Analytics | Shopify | _shopify_sa_t | .drinkaware.co.uk | 1 hour | Shopify sets this cookie for marketing & referrals. |
| Analytics | Shopify | _shopify_sa_p | .drinkaware.co.uk | 1 hour | Shopify sets this cookie for marketing & referrals. |
| Analytics | Shopify | cart_sig | resources.drinkaware.co.uk | 1 month 1 hour | Shopify sets this cookie to be used in connection with store checkout. |
| Uncategorised | Shopify | country | resources.drinkaware.co.uk | Never Expires | |
| Uncategorised | Shopify | _shopify_essential | resources.drinkaware.co.uk | 1 year | |
| Analytics | Siteimprove | nmstat | .drinkaware.co.uk | 1 year 1 month 4 days | This cookie is set by SiteImprove. This cookie is used for web analytics, the cookie contain a ID string about the session. The cookie records the visitor use of the website. This information is used to improve the site experience.The cookie doesnot contain any personal information. |
| Marketing | Twitter Analytics | The data will be deleted as soon as they are no longer needed for the processing purposes. | This is a service for analysing the performance of Twitter Ads. | ||
| Necessary | Usercentrics | _cmp_a | .drinkaware.co.uk | The consent data (given consent and revocation of consent) are stored for one year. The data will then be deleted immediately. | This is a consent management service. Usercentrics GmbH is used on websites and apps as a processor for the purpose of consent management. |
| Functional | Youtube | yt-remote-device-id | youtube.com | Never Expires | YouTube sets this cookie to store the user's video preferences using embedded YouTube videos. |
| Functional | Youtube | yt-remote-connected-devices | youtube.com | Never Expires | YouTube sets this cookie to store the user's video preferences using embedded YouTube videos. |
| Functional | Youtube | ytidb::LAST_RESULT_ENTRY_KEY | youtube.com | Never Expires | The cookie ytidb::LAST_RESULT_ENTRY_KEY is used by YouTube to store the last search result entry that was clicked by the user. This information is used to improve the user experience by providing more relevant search results in the future. |
| Functional | Youtube | yt-remote-session-app | youtube.com | session | The yt-remote-session-app cookie is used by YouTube to store user preferences and information about the interface of the embedded YouTube video player. |
| Functional | Youtube | yt-remote-cast-installed | youtube.com | session | The yt-remote-cast-installed cookie is used to store the user's video player preferences using embedded YouTube video. |
| Functional | Youtube | yt-remote-session-name | youtube.com | session | The yt-remote-session-name cookie is used by YouTube to store the user's video player preferences using embedded YouTube video. |
| Functional | Youtube | yt-remote-fast-check-period | youtube.com | session | The yt-remote-fast-check-period cookie is used by YouTube to store the user's video player preferences for embedded YouTube videos. |
| Functional | Youtube | yt-remote-cast-available | youtube.com | session | The yt-remote-cast-available cookie is used to store the user's preferences regarding whether casting is available on their YouTube video player. |
| Marketing | Youtube | YSC | .youtube.com | session | Youtube sets this cookie to track the views of embedded videos on Youtube pages. |
| Marketing | Youtube | VISITOR_INFO1_LIVE | .youtube.com | 6 months | YouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface. |
| Marketing | Youtube | VISITOR_PRIVACY_METADATA | .youtube.com | 6 months | YouTube sets this cookie to store the user's cookie consent state for the current domain. |
| Marketing | Youtube | yt.innertube::requests | youtube.com | Never Expires | YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen. |
| Marketing | Youtube | yt.innertube::nextId | youtube.com | Never Expires | YouTube sets this cookie to register a unique ID to store data on what videos from YouTube the user has seen. |
| Marketing | Zigpoll | Zigpoll | Between 3 months and 1 year | This is a survey tool used on our shop. |
How are users tracked within the mobile app?
In the mobile app, user actions are tracked with certain parameters included to help Drinkaware evaluate feature functionality and performance. These user analytics are optional, and enrolment can be controlled at the operating system (OS) level by the user (this was mandated via the updates we’ve made to meet new Android and iOS requirements)
The only two services currently installed on the app are Google Firebase (the app analytics platform) and Facebook (mainly for reporting ad clicks).
4. Cookie Sharing with Third Parties
Google Firebase and Facebook may share the information collected by the cookies with third parties for the purposes of analytics and targeted advertising. Please visit their privacy policies for more information, using the links set out in the table above.
5. Changing Your Cookies Preferences
You can allow or block cookies by activating the setting on your browser that permits you to change the setting of all or some cookies. Please note that disabling cookies may affect the availability or functionality of our website. Most of the website will function normally, however, functions that rely on cookies such as our webchat will be disabled.
If you would like more information on how to manage cookies on some popular browsers, please click on the links below.
6. Contact Us
Please contact using the details set out in our Privacy Notice if you have any questions about this Cookies Notice or the information we hold about you.
7. Changes to this Policy
This policy was published on 25/11/2024 and last updated on 25/11/2024.